An Embarrassment of Riches
Every Windfall Creates New Challenges
I’m really enjoying the process of my Moneylove Club subscribers asking me one question a month that I get to personally answer. Their questions are amazingly articulate and interesting and require lots of thought on my part. In fact, I have already jotted some ideas down inspired by these questions that I will use in future monthly audios or in the revised and annotated edition of Moneylove–which I hope to have out by the end of this year, or the beginning of 2011.
So, if someone offered me that same service, this would be my question. “How can I keep this same personal and individualized attention going when I get way past 100 subscribers?”
I’ve said all along that the charter subscribers will be grandfathered in to receive that question-asking privilege for the life of their subscription. But once it reaches a certain point, it will be impossible for me to continue offering this. I arbitrarily picked the figure of 100. This isn’t a ploy to get people to sign up early, but merely a recognition of simple facts. Even answering 100 questions a month is a stretch, but a challenge I will accept. Right now, when we are just starting out, it is a fun adventure. I don’t ever want to get it to be a burden. But, as we approach my first major goal of 1000 members, perhaps as soon as one year from now, that kind of personal service will be impossible. I would appreciate any thoughts or suggestions on what I can then do to maintain some sort of connection with those coming into the club at that time.
Of course, I could do what some colleagues do. Ask everyone to submit questions, but only pick a few to answer, perhaps publishing those. I could even have some of the members record their questions and then answer them right on the monthly audios, maybe a five minute section of each program. But I am open to other approaches.
The necessity of planning for this is brought about by the fact that after a very limited marketing effort, there will be a dramatic increase in the number of people who become aware of The Moneylove Club, many of whom may have read the original book or listened to the Nightingale-Conant tapes and are ready for more. This huge increase in my audience is guaranteed by a couple of upcoming events. For one thing, my friend, student and mentor, Jack Canfield, will be publishing the following in his Success Principles newsletter, which goes to several hundred thousand subscribers:
“Jerry Gillies and I have traded ideas for years, he is one of the pioneers of prosperity thinking and his book, Moneylove, has shown thousands of people how to create prosperity and achieve their dreams of financial independence. His ideas are applicable to everyone, his strategies are proven, and he’s giving a lot of very valuable information away free at www.MoneyloveBlog.com
If you go to that site, you can also download a free copy of Jerry’s new 39 page e-book, TheMoneylove Manifesto. This is packed with enough action steps to change anyone’s financial success for the better. He also tells his enthralling story, about how he went from being one of the most highly regarded motivational speakers in the world to becoming #K46460 at Folsom State Prison. It’s an amazing story, he’s an amazing guy, and I think you’ll get a lot out of his blog.”

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